My Design in Action
IKK CLASSIC | HEALTH INSURANCE
Turning a support bottleneck into a self-service experience for sales partners
I redesigned partner billing access, moving from a manual, support-heavy cycle to real-time visibility inside the partner portal, prototyped quickly with an AI-augmented workflow.
B2B
Web
AI Workflow
New Feature
Available On Request
FINCOMPARE | FINTECH
Increasing user engagement with a new entry point of a B2B fintech platform
I redesigned FinCompare's starting screen for external financial advisors, streamlining task completion by reducing the steps required to reach key actions and shortening time to results.
B2B SaaS
Web+Mobile
Full-cycle design
UX Strategy
View Case Study
FINCOMPARE | FINTECH
Making AI-supported data extraction reliable for users
Beyond mapping fields for AI extraction, I accounted for six possible user scenarios and built a three-tier confidence model, so users always knew what to trust and what to check.
B2B SaaS
Web+Mobile
AI/ML UX
New feature
Available on Request
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What Sets Me Apart
Expertise
Complex & messy? Love it!
For 4 years, I designed B2B fintech SaaS products that simplified complex financial processes and helped finance advisors work smarter.
Superpower
Full-stack product designer
I have led various projects where I was responsible for the entire design process from initial research, ideation, to testing and validation.
Expertise
"Alla needs to know" emoji
This emoji of me was created by my colleagues because I never stop asking (the right) questions. I love driving conversations and gather to the root of things.
Superpower
Bridge builder
Clear, open communication is my secret weapon. Find me talking to users, running workshops, or synching with devs on the next release.
Outside of Work I am …
🧶 Knitting Fanatic
Hobby for grandmas? Maybe, but for me it is about mastering detail and striving for perfection in every stitch.
👦 Expert Time Juggler
Being a momhas made me a pro at managing time, staying calm under pressure, and prioritizing what is really important.
🐈 Crazy Cat Lady
With two cats at home, I’ve developed a knack for understanding different cat (and people) personalities.
🍰 Baking Enthusiast
While I have my favorite recipes (cinnamon rolls for every occasion), I love experimenting and learning something new.
🌍 Avid Traveler
With over 50 countries under my belt, my passion for exploring new places is huge. Always ready for the next adventure!
Questions You Might Have
What type of product designer are you?
I’m an end-to-end product designer who combines systems thinking, data insights, and user empathy to build impactful products. I enjoy working across strategy and visual craft to turn complex problems into valuable experiences.
How do you collaborate with product managers and engineers?
What is your approach to accessibility and usability?
Do you prefer working solo or with a team?
How do you validate design decisions?
Let's Connect!
Pssst… Interesting in working together or having a coffee together?
Shoot me a message on LinkedIn and let's connect!